Sushma fumes as Amazon sells Tricolour mats

India's outspoken external affairs minister Sushma Swaraj lambasted Amazon on Wednesday after the Seattle-based ecommerce company the company's Canadian store was found to be selling doormats depicting India's flag.

In a series of tweets, Swaraj described the doormats as "unacceptable" after the matter was brought to her notice on Twitter.

Another Amazon user said that all such products featuring national flags of any country should be taken down as they are disrespectful.

Swaraj stated, "Amazon must tender unconditional apology".

"Amazon must tender unconditional apology".

Amazon Canada was recently made the target of hate from global Indians for allowing its sellers to list doormats with the Indian tricolour printed on them.

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"If this is not done forthwith, we will not grant Indian Visa to any Amazon official".

Swaraj also directed the Indian mission in Ottawa to take up the matter with Amazon. The doormats had invited protests from Indians in Canada, even leading to an online petition on "Please take this up with Amazon at the highest level", she tweeted.

The 64-year-old minister, who has almost seven million followers on the social network, has become well-known for her "Twitter diplomacy", regularly responding to problems and questions tweeted at her by other users.

Incidentally, this is not the first time Amazon has sold products deemed offensive to India.

The whole Twitter tirade started after someone tagged the minister in an image where it showed Amazon selling Indian flag doormats.